Digital transformation: 3 Secrets to success


Faisal Pandit: I think if we recall from last year’s conversation [CES 2019], the digital transformation story within Panasonic is all about changing the narrative, changing the conversations we have with our customers. We’ve been primarily a device-focused business for many years, so it’s about taking that conversation to the next level of seeing how we can bundle software and services on top of some of these devices, to bring new value to our customers. The device is essentially one element of that ecosystem, and there’s other business needs that need to be solved. That’s what IoT and the emerging trends have done in various marketplaces, with tremendous amount of disruption, where people want to look at data that get captured through these devices in a holistic manner, and be able to analyze that and draw some meaningful conclusions that can have an impact on the business. At a very broader level, it’s a change in the narrative. It’s about having those conversations, understanding their pain points, and being able to deliver solutions.





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Bill Detwiler

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