America's top 500 brands could lose up to $400 billion from COVID-19 pandemic


“America’s top 500 most valuable brands could lose up to 10% of brand value cumulatively, a drop of a staggering US$393 billion compared to the original valuation date of 1st Jan. 2020,” prior to the start of the COVID-19 pandemic, according to the latest Brand Finance US 500 2020 report.





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Esther Shein

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